The Fall of Advertising and the Rise of PR
by Al Ries,Laura Ries
ISBN 13: 9780060081997
Format: Illustrated (320 pages) Publisher: HarperBus Published: 07 Oct 2004 Other Format: Hardcover
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The Origin of Brands: How Product Evolution Creates Endless Possibilities for New Brands
ISBN 13: 9780060570156
Format: Illustrated (320 pages) Publisher: HarperBus Published: 27 Sep 2005
The 22 Immutable Laws Of Marketing
by Ries, Al Al Ries, Jack Trout,
ISBN 13: 9781861976109
Format: paperback Publisher: Profile Books
Positioning: Wie Produkte und Unternehmen in gesättigten Märkten überleben
by Al Ries, Jack Trout, Lorenz Wied
ISBN 13: 9783800637904
Format: Hardcover Publisher: Vahlen Franz Gmbh Published: Jun 2012
The 22 Immutable Laws Of Branding
ISBN 13: 9781861976055
Format: Paperback (192 pages) Publisher: Profile Books Published: 03 Apr 2000 Other Format: Illustrated, Paperback